Thursday, September 25, 2025

Ecotricity achieves prestigious Ethical Accreditation

“Britain’s Greenest Energy Company” has been awarded Ethical Accreditation from The GOOD Shopping Guide and has achieved a top-ranking GSG Ethical score of 98 in the Energy Suppliers Ethical Comparison Table. The GOOD Shopping Guide therefore verifies Ecotricity as one of the UK’s most ethical energy suppliers, based on its policies and practices towards the Environment, Animals and People.

Having gone through the rigorous research process to achieve Ethical Accreditation, Ecotricity now stands with Octopus Energy and 100Green which have also achieved Ethical Accreditation in the energy sector.

Why does Ecotricity do so well on Ethical Ratings?

As a pioneering supplier of renewable electricity, Ecotricity is on a mission to end fossil fuels. With a top score in the Energy Mix criterion, Ecotricity provides exclusively renewable energy to British households. The company’s electricity is not just certified green, but certified vegan too and their gas mix consists of carbon-neutralised natural gas and sustainable green gas.

Founded by Dale Vince in 1995 as Britain’s first green energy company and founder of the global green energy movement, Ecotricity achieves top scores in all Environmental research criteria. In a sector notorious for environmental harm, Ecotricity celebrates 30 years of sustainable energy thanks to its green gasmill, solar and wind parks.

The GOOD Shopping Guide has also awarded Ecotricity with Ethical Innovator status– a research category exclusively awarded to companies and brands with the highest ethical standards. This impressive achievement is testament to Ecotricity’s commitment to sustainable policies and practices throughout its business endeavours, such as achieving carbon neutrality by 2025.

Kat Alexander, Director of The GOOD Shopping Guide said:

“Ecotricity’s approach to energy supply reflects a deep-rooted commitment to ethical innovation. From eliminating fossil fuels to pioneering vegan-certified gas, the company continues to challenge industry norms and expand the boundaries of sustainable infrastructure. Ethical Accreditation reflects Ecotricity’s integrity, transparency, and its role in driving meaningful change across the energy sector.”

Visit Ecotricity’s page on The GOOD Shopping Guide to find out more information about how the company was assessed. This includes details on the ethical benchmarks energy companies must pass and information on how Ecotricity performed against each criterion. For further detail or to request exclusive content, please do not hesitate to get in contact.

More about The GOOD Shopping Guide

For 25 years, The GOOD Shopping Guide has been the trusted authority on ethical and sustainability ratings. Our comparison tables have been used by millions to compare brand scores on all sustainability, animal welfare and fair trade issues across over 70 sectors and industries. The research includes environmental track records, animal welfare and human rights issues, which encompasses a wide range of ethical criteria. All the research is published on the Ethical Ratings Tables, which raises awareness about the ethical and unethical brands within each industry.

Our Ethical Accreditation system formally endorses those brands that reach our ethical benchmark standard. This is held as a badge of honour by 150+ companies, including Highland Spring, Green People and Aviva. This makes complex ethical choices easy for consumers, employees and businesses.

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